interviewing with the president of ATH

In Thailand tourist industry, everyone knows ATH [the association of Thai hotel], as we know, Thailand as the world’s sound brands depend on Thailand’s premium services to the quality of the hotelier all over the world, especially in this issue, the editor paid a visit to the president of ATH–Mr.Surapong, with more inside story by sharing below.

[CONTENT]

ATH was founded 50 years ago, with the current members of more than 200 hotels, in each two year, the members would run a new election for new presidency in the campaign. Mr.Suraporn successfully have seated on the presidency in two terms; He is so modest and polite in public before I saw him at first sight, during his term, ATH had made coordination with Thai government closely hand in hand, uplifting and promoting Thai hotelier, whatever in quality or in brands, which led to the highest level and matching up with international standard; especially the whole image of the hospitality of Thailand had been sharply enhanced together blended with the Thai traditional culture, today Thai hotel services as a scenery appeal to the world , by attracting the large numbers of the foreign visitors oversea, getting a close feeling with [THAI SMILES ] with charming of Thailand, obviously, carved with the first impression from Thai hotels to discover THAINESS and Thailand, many overseas visitors have made lots of nice memory, so enough ,all had caused the main reason to make the overseas tourists return to Thailand once more again.

[OUTSTANDING CHIEVMENT]

One of the achievement he had ever made was that while in his term he launched a campaign in cooperation with Thai governmental tourist authorities to crush down the illegal receiving service run by the owners of the apartments and private houses on the name of the rental to the foreign tourists, actually those illegitimate activities undertook on the underground, seriously damaged and disordered the normal markets in Thailand, further by causing so much blemishes over the image of Thailand , the elimination clearly uprooted the venoms and brought back a feeling of being fresh and being pure in new look of Thailand as the premium quality of the world’s top tourist destination.

The another job was to innovate ATH ‘s duty which acts not only the function to encourage and enhance the members’ brand hotels but also at the same time, also give out a chance of interactive communication among ATH members ,together stepping on the track of development with Thailand tourist growth.

In one week of this Feb Chinese Spring Festival, the large of numbers of tourists from mainland China, accounted about more than 500,000 checking in the hotels across Thailand, comparatively, with increase of 10-15% in this year than those in last year, the target set by TAT was indicated that in the year of 2016, the total reception of the foreign tourists would be estimated about 10 million, for this point, the President shows off his optimism and in confidence.

[ON SOCIETY]

He used to serve as the president of Asia hotels in Thailand, the member of Thailand tourism committee, the national trade board Thai international conference and exhibition center; and Vice President of Thailand hotel foundation etc., before those Thai titles, he also served as the Vice President of the Asean- Community tourist organizations.

Finally ,the president told the author that he is a descendent of Chinese family, since his grandfather moved from Hainan to Thailand and China centuries ago, he still remember one Chinese name his father gave him, with many profound and meaningful ideas contained inside, making him a life time memory ,he was encouraged up and marched on; his father was the founder of Asia Hotel with more than 50 years in history after he graduated from Chulalongkorn university, then moved into the national defense college and NIDA for receiving his master courses in business management , showing off his intelligence and ability, later on he made the hotel into the sound brand one in BKK, he added that his Presidency will be expired in March 2016, he expects that his responsibility and mission would be shifted over and on the newly-elected new incumbent, he still carries out his duty and continues to make further contribution to Thai tourism and hotel industry as well, he feel pleased and sure enough of the brilliant tourist prospect in Thailand.

Reported by Darwin