Among the tourist association of Thailand, there is a new one appearing so freshly and within short times, it has won the reputation over its merits, that is named as the association of Thai tourism marketing [ATTM],In the Thailand’s tourism industry, possessed with its nice results, gradually recognized by TAT and ministry of sports & tourism of Thailand and private sectors, based on market positioning, with the aid of modern high-tech, opening up innovative mind, the ATTM’ goals focus on the large area of Thailand with the theme of building up the marketing strategies among the private sectors in setting up the partnership, since its establishment. It has made significant achievement over its colleagues and partners, Therefore, here is abstract of interviewing content in which paying a visit to the new President of ATTM—Ms Sutassa Laohongkait, having a face to face talk over her experienced business and the management to ATTM.
As she quoted that says the association had established the clear objectives in long term, with the implementation into the comprehensive marketing to Thailand as specified; on commitment to be carried out in 4 M: MP– product marketing; MM– marketing media ; MT– marketing on trade; MO—marketing online in Thailand, the function of ATTM has shiftily brought out new role in working with more innovative ways, such as the measures are made into Thailand through the marketing strategy and networking with aid of targeting up by stretching up in whole tourist market, at present, the most important task that the new President has to undertake is to realize the target so further and better according to ATTM’ plans, she has owned with the rich experiences in business for many years and social networking, she and her husband are handling with large enterprises such as the hotels, resorts ,the chain shops and entertainment city in Thailand, we strongly believe that she will be leading ATTM into the bright prospects.
Photo by kingphet / Words by Darwin