MARKETING ON THE HEIGHT

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Among the tourist association of Thailand, there is a new one appearing so freshly and within short times, it has won the reputation over its merits, that is named as the association of Thai tourism marketing [ATTM],In the Thailand’s tourism industry, possessed with its nice results, gradually recognized by TAT and ministry of sports & tourism of Thailand and private sectors, based on market positioning, with the aid of modern high-tech, opening up innovative mind, the ATTM’ goals focus on the large area of Thailand with the theme of building up the marketing strategies among the private sectors in setting up the partnership, since its establishment. It has made significant achievement over its colleagues and partners, Therefore, here is abstract of interviewing content in which paying a visit to the new President of ATTM—Ms Sutassa Laohongkait, having a face to face talk over her experienced business and the management to ATTM.

As she quoted that says the association had established the clear objectives in long term, with the implementation into the comprehensive marketing to Thailand as specified; on commitment to be carried out in 4 M: MP– product marketing; MM– marketing media ; MT– marketing on trade; MO—marketing online in Thailand, the function of ATTM has shiftily brought out new role in working with more innovative ways, such as the measures are made into Thailand through the marketing strategy and networking with aid of targeting up by stretching up in whole tourist market, at present, the most important task that the new President has to undertake is to realize the target so further and better according to ATTM’ plans, she has owned with the rich experiences in business for many years and social networking, she and her husband are handling with large enterprises such as the hotels, resorts ,the chain shops and entertainment city in Thailand, we strongly believe that she will be leading ATTM into the bright prospects.

Photo by kingphet / Words by Darwin

THE LATEST EVENT & NEWS FROM ATTA

On March 31, 2016, there was an assembly held by ATTA with the attendants of at least 375 members, the topics focused on ATTA’s recent activities and operations of the Board of Directors as well as the financial reports on the year 2015, the governor of TAT was warmly invited to seat on the stage with the president of ATTA to discuss the tourism trend at home and abroad.

Reported by Darwin

EXPLORE CHINESE MARKETING

on Tuesday 23rd February 2016, the Franco-Thai Chamber of Commerce in close collaboration with Institute for Small and Medium Enterprises Development (ISMED) and SIAL CHINA, will hold a seminar on Opportunities of Thai food products in Chinese market, the seated guests from the Thai food exporters and manufacturers, at spot the speeches were made by a scholar of a Thai university and the leaders of the organizers broadly on basis of the Chinese marketing analysis.

Reported by Darwin

THE TOP LEVEL PRIZE FOR THE WINNERS 2015

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On 28 September, 2015,there was a dazzling ceremony held at the Impact Muang Thong Thani, on Sunday night, from 117 Thai enterprises received from the kingdom’s top tourist awards in recognition of their contribution to upgrading the standard of quality, professionalism and service in being Thailand’s largest foreign exchange generating economic sector.

Ranging from spas to home-stays, community-based tourism associations to national parks and animal protection institutions, the winners of the Thailand Tourism Awards were specifically judged on the criteria of highlighting Thai culture, protecting the environment and contributing to society.

The governor of TAT —Mr. Yuthasak Supasorn and H.E. Kobkarn Wattanavrangkul, Minister of Tourism and Sports, separately delivered at the opening speech for 10th Thailand Tourism Award, and handing the trophy over to 117 individual winners.

Reported by Darwin

THAILAND THE LAND OF MAKING BEAUTY

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On September 5, 2015,jointly sponsored by TAT working with one famous hospital together to launch up the topics on [THAILAND EXTREME MAKEOVER season 2] Beauty CHALLEGE , with the purpose of promoting the unique transformation to the outside world, especially boosting up the tourist markets overseas ,so far into broadening the tourist brand and enhancing Thailand’s superb medical technique as hub of Asia, while at spot the invited media was to witness the newly transformed bells show after receiving the cosmetic surgery, the three belles respectively come from: the United States, Indonesia and China, after the operation, the three plain women had been completely changed into beautiful women, THAILAND is evidently enough to show that it posses with not only natural sightseeing, but also armed with the high-tech technology and the experienced professional teams, by courtesy of TAT’s the newly appointed governor and deputy governor delivered speeches at spot ,taking the photos with beauty category, interviewed by the host, three new belles expressed their own feelings, thankful to land of beauty making–THAILAND, where every ordinary women enable to realize the dream in her life time.

Reported by Darwin

THAILAND NATIONAL PLAN TOURISM 2015

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[Goal of meeting]

Thailand has made up a national plan which is directing tourism 2015 of Thailand, in order to promote a good image of the country and make Thai economic in recovery soon, the country moves into stability, and the sustainable tourism is one of the main industry that help generate revenue for the prospect of country, the key is to make its rapid growth by utilizing the government policies and vital marketing operations, Within the cooperation from the entrepreneurs and the private sectors to put into business practices to conform with it.

The major tourist organizations from ATTA, TTAA, THA and ADT were presented, also the distinguished guests from TAT ,minister of Tourism and sports of Thailand and minister of finance of Thailand were invited at spot also.